Electronic Payment System CARTA
Application notes
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OPTICIAN
SHOP
The Card is of A/Current
type (payement should be cash and the purchase is also written on the Card)

The Card is delivered to
the usual Customers; when a certain budget is reached, a "fidelity
prize" is handed the Customers (ex. a special journey)

Kind of presents: Customers
can use the Card in order to make a present of an amount to be spent in
the shop but not choosing anything particularly
The following advantages can be obtained:
- Increase
of purchases
- Propaganda
of the shop
- The
Customers will be "faithfull"
- Exclusive
services as regards as the new competitors (supermarket, chemist's shop
and markets)
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